Oh wait...you're talking about starting a company, right?
If so, I'd say that now is not the right time to do it. The company I work with is getting away from XXX stuff at the moment and getting more into softcore just because there isn't a market for it.
People like Jake Cruise have been around for years and have lots of hooks that keep them afloat. Jesus though, who would want to get fucked by that middle aged geezer? A guy I discovered who shot his first scene for the company I work with was just barebacked by Cruise. This is the same person who refused to even finger his ass during a solo.
How times change.
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